An essential aspect of creativity is not being afraid to fail - quote by Edwin Land
While I agree with Edwin, I believe failure in business does not have to involve a big financial loss or a huge waste of time which is often how we understand failure in this arena.
If we take the time to follow a line creativity, analysis and risk assessment involving those around us we can do a pretty good job of deciding if our bright idea will fly or fail.
If you’ve been following what I have been saying over my different blog articles you will understand that I believe the people who can often give us the biggest insight into the outcome are the ones that we sometimes overlook. They are those at our gateways like receptionists, sales people and doormen. In your inquiry I would encourage you to give them a safe voice so you have the full picture for